Ryan Homes

Established in 1948 as a small, family-run business, Ryan Homes has grown into one of the top five homebuilders in the country, ranking number one or two in sales in virtually every region in which the company operates. The firm's website was also successful, but in need of updated functionality and a fresher, friendlier, less corporate appearance.

The HZDG team built an engaging and hard-working new site, showcasing new photos of Ryan Homes models and communities along with lifestyle photography representing various categories of homebuyers—the human element that had been missing. Each image is accompanied by copy that tells the brand story (and boosts SEO results). A brighter, more contemporary color palette breathes new life into every page. Search functions are more intuitive, with additional filters, and more elegant, with results displayed through interactive maps and lightboxes.