Mark is a 20 year veteran of marketing/media agencies with experience partnering with some of the world’s best consumer brands, particularly in the travel and consumer packaged goods industries.
Prior to consulting, Mark spent five years at Havas Media leading North America media strategy/implementation of cross-channel brand awareness, partnership and performance marketing/direct response programs for Emirates Airline, as well as engagements with Choice Hotels and Fidelity Investments. Mark also spent 14 years at Digitas leading campaign strategy and execution for Procter & Gamble (including Tide, Downy, Bounce, Oral-B, Gillette and Duracell brands), Delta Airlines, Pfizer, L.L.Bean and a number of other clients across numerous industries.
Originally from Boston, MA, Mark graduated from Wesleyan University in Middletown, CT with a Liberal Arts degree with a concentration in theater.